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Assiter Punkin Ranch

📍 3451 S Ralls Highway, Floydada, TX 79235🗓 September 15 – October 31, 2026🏷 Pricing TBD

The real thing - a working commercial pumpkin farm in Floydada, the district that calls itself the Pumpkin Capital of the USA, with a family growing history going back to the 1960s and attractions that are deliberately modest.

Assiter Punkin Ranch in Floydada, TX

What you get for the price

Included with admission

Pick-your-own pumpkin patchMini petting zoo (horses, miniature horses, donkeys, miniature donkeys, goats, dogs)School toursRetail and wholesale pumpkin, squash and gourd salesGiant pumpkins

No admission price is published on the ranch's own site; it sells pumpkins, squash and gourds both retail and wholesale, and runs school tours as a separate booking. Whether there is a gate charge could not be confirmed.

Our take

Texas has two kinds of pumpkin patch and they are barely the same product. Around Dallas, Houston, Austin and San Antonio, pumpkins are trucked in and arranged, and what a farm sells is the festival built around them - the maze, the slide, the photo backdrop, the beer garden. It works, and children love it, but the pumpkins are scenery.

Then there is Floydada. The South Plains northeast of Lubbock is Texas’s genuine commercial pumpkin-growing country, and the town has long called itself the Pumpkin Capital of the USA. A good share of the pumpkins piled outside grocery stores and church lots across the state started in fields like these. Standing in one of them is a materially different experience from standing in a decorated lot, and if that distinction means something to you, this is the drive worth making.

A family operation with dates on it

The history here is specific and documented on the ranch’s own site. Tommy “Pa” Assiter began raising pumpkins in the 1960s, on the advice of Uncle Slim Robinson, described as the original Floydada pumpkin grower. Granny Joy started the retail patch in 1992, decorating the driveway with Big Max pumpkins. The ranch has been selling retail and wholesale ever since.

That lineage explains what the place is and is not. It is a farm that added a retail front, not an entertainment venue that added pumpkins. The attraction list runs to five items: the pick-your-own patch, a mini petting zoo with horses, miniature horses, donkeys, miniature donkeys, goats and dogs, school tours, retail and wholesale sales, and giant pumpkins.

Read that list before you drive. There is no corn maze. There is no zipline, no jumping pillow, no night event, no live music. A child who has spent last October at a big ticketed farm will notice within ten minutes.

What you are choosing from

The compensation is selection. The variety range spans jack-o’-lanterns, Cinderellas, pie pumpkins, minis, whites, open-pollinated types and giants that can pass 1,000 pounds. That is a grower’s inventory, not a retailer’s, and it is the reason to come with a plan: a carving pumpkin, a cooking pumpkin, a white one for the table, a handful of minis.

The giants deserve a practical word. A thousand-pound pumpkin is a spectacle, not a purchase, but the ranch clearly grows across the scale, and it is entirely possible to fall in love with something you cannot lift. Think about the boot of the car before anyone starts negotiating.

What we could not tell you

The ranch’s own website carries no season dates, no hours and no prices. None. The September 15 to October 31 season and the Monday-to-Saturday 8am-to-6pm, Sunday 1pm-to-6pm hours on this page come from a regional directory listing that does not state a year.

That is a real gap for anyone driving an hour from Lubbock, and the fix is a phone call to 806-777-5577. Ask the dates, ask the hours, and ask whether there is an entry charge - because we could not establish that either. A retail-and-wholesale grower usually makes its money on the crop rather than the gate, which would make this a cheap day compared with a $20-a-head festival farm, but that is an inference from the business model and not something the ranch has published.

The hours are the sleeper advantage

If the 8am opening holds, it is the best thing on this listing. Six days a week from eight in the morning is a schedule almost no Texas pumpkin operation offers, and it means you can go on a Tuesday, alone, in the cool part of a High Plains morning, and take your time. Sunday, at 1pm to 6pm, is the only genuinely short day.

Planning your visit

Best time to go

A directory listing gives the season as September 15 to October 31 with hours of Monday to Saturday 8am to 6pm and Sunday 1pm to 6pm, but the ranch publishes no dates, hours or prices on its own site and those figures are not year-stamped, so re-confirm for 2026. If they hold, the Monday-to-Saturday 8am opening is the standout: almost no pumpkin operation in Texas opens at eight, six days a week. On the South Plains in late September the early morning is cool, clear and empty, and by mid-October the mornings are genuinely cold. Sunday is the short day, 1pm to 6pm only.

How long to budget

An hour to ninety minutes. This is a pumpkin farm with a petting zoo, not a festival - there is no maze, no zipline, no jumping pillow, and the visit is about choosing pumpkins and looking at the animals.

Crowds

A six-and-a-half-week season with six full operating days a week spreads visitors far better than the weekends-only metro farms. Floydada also draws a specific kind of visitor - people who came for pumpkins - rather than a general festival crowd, so expect a working farm rather than a queue.

Parking

Not published. This is a working ranch 10.5 miles south of Floydada on Highway 62/207; expect open dirt or caliche parking, which on the South Plains means dust rather than mud most Octobers.

Strollers and accessibility

Not addressed. A pick-your-own field on a commercial farm will be uneven; call ahead on 806-777-5577 if that is a factor.

What to bring

  • A vehicle with room. If you are drawn here by the giant pumpkins, think about how a 200-pound one gets home before you buy it
  • Layers. An 8am arrival in mid-October on the South Plains is genuinely cold, and the same field is warm by noon
  • Cash and a card - the ranch publishes no pricing information at all, so arrive able to pay either way
  • Sun protection; there is very little natural shade on the High Plains

How to spend less here

  • Ask about admission when you call. The ranch publishes no gate price anywhere, and we could not confirm whether one is charged. It is a retail and wholesale pumpkin business first, which usually means the money is in the pumpkins rather than an entry fee, but we are inferring that from the business model, not reporting it
  • Compare honestly against a metro festival: a family of four pays $60 to $100 at the gate at a big ticketed Texas farm before touching a pumpkin. If the spend here is mostly the pumpkins themselves, this is a fundamentally cheaper day
  • Buy in quantity if you are decorating. The ranch sells wholesale as well as retail, so a household doing a large display, a church, or a school should ask about volume pricing rather than paying single-pumpkin rates

Who it suits

Good for

  • Anyone who wants the genuine article. Floydada is Texas's real commercial pumpkin-growing district, and many of the pumpkins sold in Texas towns are trucked out from farms like this one
  • Serious pumpkin buyers - the variety list spans jack-o'-lanterns, Cinderellas, pie and mini pumpkins, whites, open-pollinated types and giants that can pass 1,000 pounds
  • School groups, which the ranch books as a separate arrangement
  • Younger children, who get a mini petting zoo of horses, miniature horses, donkeys, miniature donkeys, goats and dogs

Skip it if

You are shopping for a day out rather than a pumpkin. The attraction list is five items long and there is no corn maze, no rides and no night event. A family expecting the ticketed-festival experience common around Dallas, Houston or San Antonio will find this spare. Skip it too if you cannot make a phone call first, since the ranch publishes nothing about dates or prices online.

Worth pairing with

The ranch is 10.5 miles south of Floydada on Highway 62/207, about an hour northeast of Lubbock. At'l Do Farms sits on the other side of Lubbock, roughly 20 minutes northwest of the city, and offers the festival side - a 12-acre maze, evening hours, a corn cannon. The two together make a strong South Plains weekend: the working farm in the morning, the maze after dark.

Common questions

How much does Assiter Punkin Ranch cost?

The ranch publishes no admission price on its own site and we could not confirm whether one is charged. It sells pumpkins, squash and gourds both retail and wholesale, and books school tours separately. Call 806-777-5577 before you go.

When is it open?

A regional directory gives September 15 to October 31, Monday to Saturday 8am to 6pm and Sunday 1pm to 6pm. Those figures are not year-stamped and do not appear on the ranch's own site, so treat them as a likely pattern and confirm for 2026.

Are the pumpkins actually grown there?

Yes. This is a working commercial growing operation on the South Plains, selling both retail and wholesale in volume. The Assiter family has raised pumpkins here since the 1960s, and the retail patch dates to 1992.

Do they have giant pumpkins?

Yes - the variety range includes giants that can pass 1,000 pounds, alongside jack-o'-lanterns, Cinderellas, pie pumpkins, minis, whites and open-pollinated types.

When is Assiter Punkin Ranch open in 2026?

September 15 – October 31, 2026. Monday-Saturday and Sunday afternoons during the season. Hours: Monday-Saturday 8:00am-6:00pm, Sunday 1:00pm-6:00pm.

How much does Assiter Punkin Ranch cost?

Admission pricing was not published when we last checked. No admission price is published on the ranch's own site; it sells pumpkins, squash and gourds both retail and wholesale, and runs school tours as a separate booking. Whether there is a gate charge could not be confirmed.

Where is Assiter Punkin Ranch?

3451 S Ralls Highway, Floydada, TX 79235, in Floyd County. It is one of 3 patches we track in West Texas.

How Assiter Punkin Ranch compares in West Texas

We track 3 patches in West Texas. The farm has not published a gate price, so it cannot be compared on cost — call before you budget.

Its season runs about 47 days against a regional average of 52, so it is broadly in line with the rest of the region.

Other patches near Floydada

There is 1 other patch we track in Floyd County. All West Texas patches →

Quick facts

SeasonSeptember 15 – October 31, 2026
Days openMonday-Saturday and Sunday afternoons during the season
HoursMonday-Saturday 8:00am-6:00pm, Sunday 1:00pm-6:00pm
AdmissionNot published
CountyFloyd County
RegionWest Texas

Directions

Open in Google Maps ↗

Map pin is set to the town centre. Navigate to the street address above, not the pin.

Sources

pumpkinranch.com · punkinranch.com · pumpkinpatchesandmore.org

Checked August 2026.